Please to meet you

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Hello! My name is Felicita Valverde

Position: Supervisor of International Sales

Years on the job:

I was 19 years old when I started working at Britt. I've been in several positions, mainly sales and customer service. I'm currently in charge of Britt's international sales. I oversee all distribution initiatives for our global efforts. I can truly say I’ve enjoyed the ride. It’s been a little over 8 years of continuous learning and overcoming risks. I’ve grown professionally but more importantly as a person.

What do you most enjoy about your job?

What I enjoy the most is having the opportunity to meet people. This is the easiest path to new opportunities and to exposing oneself to knowledge. My clients are so diverse that a simple sit-down meeting is so enriching. The more people I meet, the broader my outlook on life.

Which is the best-selling product?

It’s hard to say, since more of our products sell pretty well. Based on customers’ feedback and general popularity, I would say that our traditional Dark Roast coffee is the most preferred. It’s actually one of my personal favorites.

Have customers’ shopping habits changed much over the years?

The effects on the global economy have taken a toll on everyone in some way. Most certainly I’ve seen a change in the shopping behavior. Today, customers are a bit more reluctant to splurge as they used to, however we’ve found clever ways to adjust our promotions and offer new lower prices. As a company it’s important to identify with your clients and their needs.

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